The Recruitment Business Blueprint

Turn Recruitment Skills Into a Profitable Business.

Build the skills, systems and client acquisition strategy to launch, sell and grow a recruitment business — whether you're starting from scratch, building a side hustle or ready to take your recruitment expertise to the next level.

Live Fridays at 7PM · Weekly implementation challenges · Thursday 8PM Q&A · Templates & SOPs · Community support

GET EARLY ACCESS — ₦48,750
Maryam Yusuf
50% OFFFirst 50 people · ₦48,750 instead of ₦97,500 · Code RBB001
The gap

You may know how to recruit. But do you know how to build the business?

Recruitment skill is valuable. But skill alone doesn't automatically create clients, revenue or a sustainable business.

You might already know how to source candidates, screen CVs, interview and assess talent — yet still wonder:

  • What exactly should I sell?
  • Who should I sell it to?
  • How much should I charge?
  • Where do I find recruitment clients?
  • How do I convince a business to trust me?
  • How do I deliver professionally and consistently?
  • How do I turn one-off placements into a real business?
Who is it for?

You don't need to be a recruitment agency owner to start.

The Blueprint is for people who want to turn recruitment expertise into a service business or additional income stream.

HR Professionals

Turn recruitment experience into an additional income stream or your own consultancy.

Recruiters & TA Professionals

You know how to find talent. Now learn how to find clients and sell your expertise.

Career Coaches

Add recruitment services to your existing offer and create another revenue stream.

HR Consultants

Productise recruitment and create a stronger, more valuable client offer.

Freelancers & Side-Hustlers

Build a lean service business without needing a huge team or office to begin.

Talent Specialists & Entrepreneurs

Turn industry, role or talent-market expertise into a recruitment opportunity.

You don't need a fancy office, a huge database or years of entrepreneurship. You need a valuable recruitment skill, a clear business model and the willingness to implement.
Why should you buy?

Because recruitment is a skill businesses already pay for.

Growing businesses need people. They need them quickly, and they need the right people. The Blueprint teaches you how to position yourself as the person businesses can pay to solve that problem.

PACKAGE

Turn your recruitment expertise into a clear service clients can buy.

PRICE

Choose a pricing model that protects your time and supports profit.

SELL

Build a practical system for finding and winning recruitment clients.

DELIVER

Create a professional process from vacancy to placement.

YES — I WANT TO BUILD MY RECRUITMENT BUSINESS
Maryam Yusuf, founder of Marvel Advisory Consulting
Why should you listen to Maryam?

I didn't learn this from a textbook. I built the business.

I started Marvel Advisory Consulting with just over ₦180,000, using it for a laptop and a hot desk for one month.

Month 1: ₦0.
Month 2: ₦70,000.
Month 3: ₦200,000.

The beginning was hard. I had to learn how to find clients, price services, deliver, retain clients and build systems. Over the years, recruitment became one of the foundations of the business I was building.

Today, I've worked with 500+ organisations, worked with 2,500+ candidates, trained 1,500+ HR professionals and built a community of 15,000+ HR professionals.

Now I'm putting the business side of that experience into one practical blueprint.

10+Years in HR & recruitment
500+Organisations
2,500+Candidates
1,500+HR professionals trained
The Blueprint

Everything you need to move from recruitment skill to recruitment business.

01

Recruitment Business Fundamentals

Understand the industry, choose your business model and niche, and build an offer clients can buy.

Foundation
02

Pricing Recruitment Services

Learn fixed fees, percentage fees, retainers, subscriptions, bulk hiring, executive search and profitable pricing.

Money
03

Winning Recruitment Clients

Build positioning, prospecting, outreach, discovery, proposals and closing.

Sales
04

Recruitment Operations

Build a workflow from job brief, sourcing and screening to interviews, assessment, placement and reporting.

Delivery
05

Recruitment Revenue Expansion

Expand the value of recruitment clients through documentation, verification, onboarding and additional talent services.

Growth
GET THE FULL BLUEPRINT — ₦48,750
Bonuses

More than lessons. You get the tools to implement.

AI Workflow for Recruiters

Use AI to streamline sourcing, screening, communication, documentation and reporting.

Recruitment Business Toolkit

Templates, trackers, scripts, scorecards, proposals and SOPs.

10 Candidate Sourcing Channels

Platforms and communities you can use to build talent pipelines.

Recruitment Technology Masterclass

Learn how to connect the technology stack for your recruitment business with Zoho.

10 Business Audits

Ten participants get a practical review of their recruitment business.

1 Free Business Setup

One participant gets CAC registration and basic branding support.

How is it delivered?

This is not a course you buy and forget about.

The Blueprint is built around learning + implementation + accountability.

FRIDAYS · 7PM

Learn

New lessons are released progressively on the learning platform using drip technology, so you learn and build week by week.

THURSDAYS · 8PM

Implement

Submit your weekly challenge, ask questions, get feedback and work through what is keeping you stuck.

EVERY WEEK

Connect

Use the community to collaborate, network, share opportunities, find referrals and stay accountable.

LearnWatch the week's lesson.
BuildComplete the challenge.
SubmitBring your work Thursday.
ImproveGet feedback and move forward.
Your 90-day goal

Don't just finish the course. Build something.

Work towards leaving the programme with a foundation you can take to market.

01 · NICHE

A defined market and positioning.

02 · OFFER

A clear recruitment service clients can buy.

03 · SALES

A prospect list and acquisition process.

04 · DELIVERY

A repeatable workflow and growth plan.

The guarantee

Recruitment Business Blueprint Implementation Guarantee

Don't just consume the programme. Implement it.

If you complete the programme requirements — including the lessons, weekly challenges and implementation participation — and still feel you haven't gained the practical knowledge and tools required to build your recruitment business, contact us within 7 days of completing the programme.

We'll review your implementation and help identify where you're stuck.

This is an implementation-focused guarantee, not a promise of income, clients or business results. Terms and eligibility apply.

I'M READY TO IMPLEMENT — JOIN NOW
Everything included

One programme. One practical business-building system.

  • 5 Core Modules
  • Friday 7PM Drip Learning
  • Thursday 8PM Implementation & Q&A
  • Weekly Challenges
  • Recruitment Business Toolkit
  • Recruitment SOPs & Trackers
  • Pricing Calculator
  • Client Acquisition Scripts
  • Recruitment Proposal
  • AI Recruiter Workflow
  • 10 Candidate Sourcing Channels
  • Zoho Technology Masterclass
  • WhatsApp Community
  • Business Opportunities & Referrals
  • 10 Business Audits
  • 1 Free Business Setup Opportunity
First 50 people only

Build the business around the skill you already have.

Regular price: ₦97,500
₦48,750
50% OFF · CODE RBB001

Once the first 50 pre-launch places are taken, this offer closes.

GET EARLY ACCESS NOW
Questions

Before you join...

Who is the programme for?

HR professionals, recruiters, talent acquisition professionals, career coaches, HR consultants, freelancers, entrepreneurs and talent specialists who want to build a recruitment service business.

Do I need to already own a recruitment agency?

No. The Blueprint is designed to help you understand how to structure and build the business.

Do I need to be an HR professional?

No. Recruitment experience is helpful, but you don't need a formal HR title to participate.

Are the classes live?

New learning is released on the platform every Friday at 7PM using drip technology. Thursday at 8PM is the implementation and Q&A session.

Do I get templates?

Yes. The Recruitment Business Toolkit includes practical templates, trackers, scripts, scorecards, proposals and SOPs.

Is this a job placement programme?

No. This is a business-building programme designed to help you turn recruitment expertise into a service business.

Does the programme guarantee that I will make ₦1 million?

No. Business results depend on your market, offer, implementation, sales activity and other factors. The programme provides strategy, tools and support; it does not guarantee income.

Your next move

You already know how to recruit. Now learn how to build the business around it.

Stop wondering what to charge, where to find clients and how to structure your service. Build your blueprint.

JOIN THE RECRUITMENT BUSINESS BLUEPRINT

₦48,750 · First 50 people · Code RBB001

JOIN NOW — ₦48,750